Job description

The ideal candidate will expand the company’s brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.

 

Responsibilities

  • Plan and execute digital marketing, including SEO/SEM, marketing database, email, social media and advertising campaigns
  • Monitor and analyze effectiveness of marketing content
  • Develop and manage website content
  • Find and target the right audiences
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Brainstorm new and creative growth strategies
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Qualifications

  • BS/MS degree in marketing or a related field
  • 5+ year of marketing experience
  • Content creation skills, specially in Saudi slang
  • Excellent communication and organizational skills
  • Proven working experience in digital marketing
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
Job Category: Full Time
Job Location: Riyadh HQ

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